Fake Steve Jobs cover blown!

The cat is out of the bag! Readers may want to read my previous article Fake Steve Jobs where I pointed out to a blog by an anonymous blogger calling himself the fake Steve Jobs, CEO of Apple Inc. Now, his cover has been blown-admittedly by his own admission-and he is identfied as Daniel Lyons, a senior editor at Forbes magazine!

Mr. Lyons said writing as Fake Steve became addictive. He developed a unique lexicon and catalog of insults for the characters. Bill Gates is Beastmaster, and Eric E. Schmidt, Google’s chief executive, is Squirrel Boy.

The real Mr.Steve Jobs did not seem interested when told the identity of his online fake double.